05 Jul '13, 8am

The top mistakes clients make when building their app

The top mistakes clients make when building their app

For example, if they are user type A and they cannot find feature A which was promised to them in the app description or marketing materials, they will leave your app confused and unhappy. There are many reasons why they cannot find Feature A. It might not be aprioritized feature and therefore it is so deep in the app that they cannot find it. Or it might not be as fully fleshed out as they expected it to be. Their first experience did not match up to the user’s expectations.

Full article: http://sgentrepreneurs.com/2013/07/05/the-top-mistakes-cl...

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