12 Jul '13, 6am

@e27co's July Founders Drinks: Growing your app to more than 800K users

@e27co's July Founders Drinks: Growing your app to more than 800K users

For this month’s Founders Drinks, e27 has invited Lee Ken Ming, co-founder and CEO of two apps, Popcorn and Picky, with us to talk about growing and scaling mobile app users. Specifically, he will share about his journey growing Popcorn app from zero to 800,000 users. Popcorn , a Singapore cinema movie showtimes aggregator has been around since 2011. To date, the app has amassed more than 800,000 total downloads in the country. Popcorn currently monetizes through in-app purchases and advertising. Following Popcorn, the team has recently launched their next app, Picky . Ken will be sharing his experience in app user acquisition. Some of the things he will be sharing include his takeaways from growing and scaling Popcorn app as well as channels to acquire these users. You can also expect to hear Ken’s thoughts on the difference between growing both apps and how the Singapore...

Full article: http://sgentrepreneurs.com/event/e27s-july-founders-drink...

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