12 Jan '12, 3am

Meet RedMart, the latest (and greatest?) online mart in #Singapore @redmartcom

Meet RedMart, the latest (and greatest?) online mart in Singapore January 12, 2012 by SGEntrepreneurs All busy Singaporeans will be happy to know of yet another online store that brings household products right to one’s very doorsteps. The latest addition to the local e-grocery scene, Redmart , caters to the modern need for efficiency and convenience as more people decide to allocate time away from basic housekeeping matters. Though grocery e-shopping is not a new thing here in Singapore, the scene, pioneered by Cold Storage in 1997 (refer to this study done in 2000/2001 by ex-NUS student Tan Kok Leng), has been rather dormant in the past decade. Only in the previous year has the concept surged in popularity . Which makes it a perfect time for sites like RedMart, which isn’t the only startup doing this, to enter the market. Another similar site, Household.sg , made its deb...

Full article: http://sgentrepreneurs.com/technology/2012/01/12/meet-red...

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