18 Jun '14, 5am

Unbundling of Native Mobile Apps and How it Impacts Asian Companies by @bleongcw #insightful

Customer experience and usage on mobility has changed: Given the short timespan a customer has on a mobile application, the focus for the mobile app is centred on moving the user towards a simple workflow such that the transaction between the user and the mobile app is completed. In simple words, one needs to view the mobile application as an additional channel for the customer to interact with the business. Depending on the core competency and the business objective of the company, the mobile application should facilitate the transaction seamlessly and without friction for the customer. The bloated app stores & no equivalent of Google for mobile applications search: Whether you are a major corporation or startup, you have no choice when it comes to bloated app stores controlled by the mobile platforms (iOS and Android). The Cambrian explosion of apps in the marketplace co...

Full article: http://www.bernardleong.com/2014/06/18/mobile-strategy-tr...

Tweets

Has Apple opened the door to Bitcoin apps? - #TechTongue #Tech #Mobile

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We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite...

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Morgan Linton was born in Berkeley, California but spent nine years traveling the world as an early employee for digital m...

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We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite...

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[email protected]: Get "military ripped"! @USNavy #Fi...

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Google My Business Mobile App For iOS & Android

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Chip Shot: Intel Injects Laughter into Mobile M...

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