10 Apr '12, 10am

In race to enter Asia, Wrapp fires first salvo against Rocket Internet clone DropGifts @WrappCorp

In race to enter Asia, Wrapp fires first salvo against Rocket Internet clone DropGifts April 10, 2012 by Terence LEE We’ve all heard of Rocket Internet’s blitzkrieg in Asia , and how the Samwer Brothers are beating Silicon Valley’s best startups to the punch by launching first in the continent — using an army of clones. Some examples have included Zappos clone Zalora and Amazon clone Lazada . Swedish startup Wrapp , which specializing in doing social gift exchanging, has also been Samwer-ed , and the result is called DropGifts . But, instead of taking it lying down, Wrapp has launched into a high-stakes game of global expansion. In other words, they hope to beat Rocket Internet at their own game: Rapid execution. Wrapp recently announced that they’ve opened in Taiwan. Bruce Chen, the company’s country manager, told ArcticStartup : “Taiwan is Wrapp’s beachhead for introduci...

Full article: http://sgentrepreneurs.com/news-stop/2012/04/10/in-race-t...

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