Lounge is the WhatsApp for women via @e27sg
The messaging app space is highly saturated with major players like WhatsApp, LINE and LiveShare, which launched their Android version last month to provide a cross-platform messaging service . Another app, Lounge, seems to have found an interesting niche with women users by providing the ability to send decorated text messages. Lounge is a smartphone messaging app built by Tokyo-based startup, Quan Inc . The startup, headed by CEO Kazuhiro Mizuno, launched the app last year to provide users with the ability to communicate via decorated texts, pictograms and illustrations. Lounge is available for iOS and Android devices. Since launching Lounge, Quan Inc. has expanded to set up an office in Bangkok, Thailand. According to a special interview by Thai tech blog, Thumbsup, with Kazuhiro , the move was because they saw Thai users readily embracing Japanese cultures and having g...